Your business is built on words. Make them good.
At Erika B. Marketing, we start with strategy so your message lands (and lasts) in the places that matter to your mission and purpose.
Changing the world (or at least the zip code) with these fine folks.
If your brand sounds like everyone else, you’ve already lost.
Too many mission-driven businesses are out here doing real, meaningful work… and blending in like wallpaper.
Your message is either sharp enough to cut through the noise. Or it’s just more noise.
That’s why every client starts with a strategy-first messaging session. We dig until your brand voice actually matches what you do, not just what you hope people think.
Fuzzy messaging isn’t harmless. It kills momentum, muddles your value, and repels the people you’re trying to reach.
We don’t do fluff. We don’t do vague.
We ask the uncomfortable questions, so your brand stops playing small and you can say what you mean and mean what you say.
Then, you and your team can go say it with with clarity, confidence, and zero apologies.
We want the right brands to win.
The ones doing real work. The ones making their communities stronger—not just louder.
Strategy is how you cut through.
Clarity is how you connect.
Together, they drive growth that actually sticks.
We’ve helped dozens of mission-driven organizations ditch the confusion, sharpen their message, and build marketing strategies that fit their goals and their bandwidth.
Ready to stop winging it and start winning on purpose?
Let’s get your message (and your momentum) moving in the right direction.
Case Studies
Events are more than just gatherings—they’re opportunities to tell your brand’s story in a way that resonates with your audience. For the Chamber’s 84th Annual Meeting, we transformed a traditional event into a powerful brand-building experience.
Through strategic planning, stunning visuals, and engaging storytelling, we showcased the Chamber’s impact and strengthened its connection with the community… READ MORE
Your website is often the first impression people have of your brand—so it needs to work hard.
It’s not just about looking good; it’s about clearly communicating your message, guiding users seamlessly, and driving them to take action.
At Erika B Marketing, we use the StoryBrand framework to create websites that do just that… READ MORE
What We Can Do For You
If it involves words, brand clarity, or connecting with real people—you’re in the right place.
We also partner with incredible videographers, graphic designers, and web developers to make sure your brand looks, feels, and sounds cohesive across all channels, online and offline.
Speaking Engagements
Bring me into your room—literally. I offer engaging, practical talks for teams, business owners, and young people. Topics include marketing, branding, work-life balance, and purpose.
Perfect for events, workshops, or leadership retreats.
Verbal Branding
Words are how people feel your brand. I help you find the tone, voice, and language that make your message stick—from taglines to brand stories and more.
Tone guides, messaging playbooks, and naming.
Strategy & Story
Need clarity? I help brands step out of the fog and into focus with Story-based frameworks, campaign strategy, and positioning that works in the real world.
Consulting, brand foundations, audience clarity, strategic planning.
Copy for Everything
Website? Social post? Billboard? If it needs words, I can write it—and make it sound like you.
Web copy, email campaigns, printed materials, bios, captions—whatever you need written.
Strategy-first. Words-second. Always on mission.
At Erika B. Marketing, we don’t just follow a checklist. We start with you—your strategic goals, your brand DNA, and what makes your work matter. Then we figure out the right medium, message, or campaign to bring it to life with power and precision.
The first step is defining your strategic goals, to get to the core of who you are. Then, we build words, campaigns, and media that move the needle.
We partner with the best creative talent in Northwest Georgia (and sometimes beyond) to bring mission-driven brands to life across marketing, public relations, various media channels, and clear communication.
Founded by Erika Mosteller—writer, strategist, and Dalton’s biggest hype woman—we exist to make your message clear, your brand unforgettable, and your impact real.
Because when story meets strategy, good things grow.
Building something that moves people is the most satisfying part of our work.
Founder of Here Local Media, LLC.
Helping local audiences connect with local businesses & organizations.
For Brands Who Give a Damn
Erika Mosteller started Here Local Media alongside Co-Founder Lauren Sneary with one mission: To build something beautiful and bold for the place they call home.
Here Local Media tells the real stories, celebrates the doers and dreamers, and puts the spotlight on the people and businesses shaping this town for the better.
And yes—we still print it.
Because the good stuff deserves to live on your coffee table, not get lost in your inbox.
Want in?
Advertise with us.
For brands who care about community, quality, and making a local impact that lasts.
How do you find the words that actually work?
You stop winging it—and start with strategy.
Step 1: Book the call.
Let’s figure out if we’re the right fit to help you stop blending in and start breaking through.
(Spoiler: if you give a damn, we probably are.)
Step 2: Get words that stick and a plan that doesn’t collect dust.
We’ll craft a message and strategy that sounds like you, and actually moves people to action.
Step 3: Market like you mean it.
Lead with clarity. Show up on purpose.
And watch your business or nonprofit grow like crazy—with words that finally pull their weight.
“I wasn’t the easiest to work with. Without Erika, my project never would have been finished. I wouldn’t use anyone else.”
Mitchell McBee, Proper Construction Group
Erika's approach to revamping our website was nothing short of remarkable. With a keen eye for detail and a masterful ability to synthesize complex information, she crafted a compelling narrative that truly captures the essence of the Greater Dalton Chamber. Her contributions went beyond mere cosmetic enhancements; she fundamentally improved how we communicate our value and mission to a broader audience.
Jason Mock, President, Greater Dalton Chamber of Commerce
I cannot say enough great things about Erika B Marketing!! Her fresh ideas and marketing strategies turned our project around!! Erika is a pleasure to work with and the results were the difference!
Julie Locke
Erika was a star in terms of her deliverables: her solutions included landing page language, email scripts and a wonderful framework that was custom built for me. Her work exceeded expectations - she was thoughtful and thorough. She listened to my needs as a small business and was flexible as feedback was given.
I can't wait to work with Erika again, soon!
Maizie Clarke, Maizie Clarke Inc.
Be Heard. Be Seen. (Where It Actually Matters.)
No more shouting into the void. No more copy-paste marketing.
Say what you do—clearly, confidently, and in your own voice.
Finally nail the message that makes people get it—and want in.
Create a brand identity your team is proud to carry.
Because alignment > confusion. And great brands start from the inside out.
Ditch the stress. Keep the clarity.
You don’t need louder words. Just better ones—the kind that speak to your ideal client.
Let’s work together
Interested in working together? Fill out some info and we will be in touch shortly! We can't wait to hear from you!
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